Superfund Listening™ - Find real insights in member feedback.
Superfund Listening makes it easy to collect, understand and act on member feedback.

Superfund Listening™ - Find real insights in member feedback.
Manage your insights program cost effectively without compromising on depth and sophistication.

Superfund Listening™ - Find real insights in member feedback.
Build a powerful superannuation fund insights program straight out of the box.

Superfund Listening™ - Find real insights in member feedback.
Deliver outstanding member experiences and build a strong brand to acquire new members.

Superfund Listening™
Find real insights in member feedback.

Build a powerful superannuation fund insights program straight out of the box.

Superfund Listening makes it easy to collect, understand and act on member feedback.

Manage your insights program cost effectively without compromising on depth and sophistication.

Deliver outstanding member experiences and build a strong brand to acquire new members.

About Superfund Listening

The superannuation industry is changing, and member experience is more important than ever. Funds must become even more focused on fund members – understanding their attitudes, satisfaction, motivations and choices.

Achieving future fund growth requires a deep understanding of members and the right tools to bring this knowledge to bear in everyday decision making. Superfund Listening is the tool to do this: empowering you to manage your own member insights program end-to-end. It’s been specifically designed for superannuation funds based on best practice.

Superfund Listening captures insights from every touchpoint in the member journey to power your fund’s success.

Pre-defined online surveys based on best practice

Easy CRM integration to connect your workflow and connect the dots

Simple dashboard reporting to drive action

Built-in case management to identify and resolve at-risk members

With survey options for every stage of the member lifecycle, Superfund Listening gives you everything you need straight out of the box to capture insights that generate real value for your fund and members.

Superfund Listening gives you member and market metrics on:

full brand health

Fund brand health

The health of your brand in the market compared to competitor funds

comments

Reasons for joining
and leaving the fund

Contact experiences online and in the contact centre

Member experiences of being supported in your contact centre

short duration surveys

Experiences with your website from members and prospective members

How is Superfund Listening
different?
Our program and
questionnaires are based
on industry best practice
in superannuation insights
programs – no need to
reinvent the wheel.
How is Superfund Listening
different?
We can customise surveys to
your fund’s brand look and
feel to maximise member
engagement with your
program.
How is Superfund Listening
different?
Our Case Management tool
helps you to pro-actively identify
and resolve situations where
members are at risk
of leaving the fund
How is Superfund Listening
different?
It is comprehensive – you get
listening posts on market level
feedback and at key member
touchpoints in one program.
How is Superfund Listening
different?
We use the latest in
conversational survey
engagement technology to
engage members in shorter
feedback experiences that
generate richer insights.

How is
Superfund Listening
different?

Our program and
questionnaires are based
on industry best practice
in superannuation insights
programs – no need to
reinvent the wheel.
We can customise surveys to
your fund’s brand look and
feel to maximise member
engagement with your
program.
We have built-in case
management to help you
easily identify and resolve
at-risk members and
minimise your risk.
It is comprehensive – you get
listening posts on market level
feedback and at key member
touchpoints in one program.
We use the latest in
conversational survey
engagement technology to
engage members in shorter
feedback experiences that
generate richer insights.

Who is Superfund Listening for?

Any superannuation fund that needs to understand its members and prospective members to generate commercially valuable insights for fund growth.